Street Level Economics
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Geographic Area:  California (Chino)

Reporter: "A-Z"

Here's what going on in the Chico, California Area
 
Save-Max a large grocery store in Oroville, CA, closed it's doors without any warning to their employees.  Ninety people out of work--it was a union store.  No reason was given as to why the store closed, but I believe it was due to competition of Foods-4-Less, a nonunion store.
 
Being a member of the Chico Chamber, I have a pretty good handle on the economy here.  Many small business owner's including doctors, lawyers and dentists are attending Chamber "mixers" in hopes of drumming up some business.  This is something that I haven't seen in years past from these professions.  The competition among computer-related services is overkill along with insurance agents trying to get more business.  I never hear any success stories, just business owners showing their desperation.  One insurance agent couldn't make it so he went to work for a radio station.  Advertising revenue is way down, and the malls are empty.  JC Penny's looks like a overstocked warehouse, and I was the only one in TJMax, a discount high-scale department store that sells name brand merchandise
 
A large laser manufacturer moved to the Chico area from Sillycon Valley 4 years ago bringing over 400 employees to the area.  They have since laid off 2/3 of their work force.
 
As for housing, $300,000+ homes are going up in several developments with over 1/2 of the homes already sold.  However, I see for sale signs everywhere and those homes are staying on the market for more than 2 months.  The big push right now is to refinance your home using a bi-monthly payment plan. 
 
There's an investor in the group that's trying to get people to invest in purchasing elderly people's insurance policies who are terminally ill.  I've heard these people say on several different occasions, that they can get you a 50% - 75% return on your money!  Hmmmm, now isn't that special!  And to top it off, they claim that Warren Buffet is investing in the same venture!  Didn't I hear someone say that "if it's too good to be true.....  This investor has a "Better Business Bureau" sign on their wall, but I just can't help but think that there's something sleezy going on there.
 
Lots of new business construction going on - mainly medical facilities.  In Oroville, CA, population 35,000 including surrounding area, there's 10 pharmacies!  Seven are within 4 blocks of each other!  I suspect they are planning for a lot of sick people to move there in the near future.
 
Indian gaming casinos are a big thing going in Butte and Glenn Counties.  The parking lots are usually full and lots of buses from the Bay Area arrive everyday.  A lot of welfare money goes into the slots, and the Salvation Army has a hard time keeping food in their pantry to pass out to people who lost their welfare check in the slots.
 
Was up in the Roseville area a couple of weeks ago.  Housing developments are popping up everywhere...clear to the town of Lincoln. People are buying homes there, real estate is going great guns.
 
You can post what I've written here, please keep my name confidential.  I enjoy reading your website, and I find that you are more right than you are wrong.

--Willard Scratchebottom, Jr.

Editor's Note: Can yah tell I made up the name for him?

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